Friday, April 30, 2010

A Very Healthy Business

"I recall a headline-grabbing 2005 British study that revealed that girls enjoy torturing, decapitating and microwaving their Barbies nearly as much as they like to dress them up for dates. There is spice along with that sugar after all..."

From, What's Wrong With Cinderella?

Peggy Orenstein wrote this piece for the New York Times when her daughter was...3 years old. 

In the article, she interviews the Man Behind the Magic, Andy Mooney, a former Nike Executive who got the ball rolling on the DP industry. 

"What type of bedding would a princess want to sleep in? What kind of alarm clock would a princess want to wake up to? What type of television would a princess like to see? It’s a rare case where you find a girl who has every aspect of her room bedecked in Princess, but if she ends up with three or four of these items, well, then you have a very healthy business."   

And the bedecked room he speaks of?  Not such a rare case after all.

1 comment:

  1. Um, the photo you linked to was from the Sears website. How does that prove anything?